Over the years I have cultivated two professional identities. The first one concerns digital communications: I aim to create connections between the online and offline worlds, where people can interact directly with the virtual universe as postulated in postmodern theory. The second one has been molded by qualitative and quantitative research, relationships with creative companies, studies and analyses geared towards Guerrilla Marketing.
Favourite quote:
“Blessed are the forgetful for they get the better even of their blunders” (Friedrich Nietzsche)